Monday, February 9, 2015

Scheduled Online Advertising

One of the unique features of Free World Wifi network advertising is the ability to schedule your ads to promote your business when you need it most! Remember – the benefit of advertising on our networks is geo-targeting customers that are IN YOUR NEIGHBORHOOD! They are ready to buy, just down the street, and looking for you and your products.

What is your slowest time of the day/week/month?  Do you have specials or discounts that you think would really drive new business if only people knew about them?  Use a Free World Wifi Advertising Package to produce business during your slowest business hours!

Bars and Nightclubs: Live music? Happy Hour? Daily Specials? Advertise your evening Happy Hour when people are planning their evening – several hours in advance.  If you run specials from 4 pm to 7 pm, then schedule your Happy Hour creative to run from noon to 7 pm when people are planning their evening. Advertise your live performance on the event day so that people know what’s going on at your venue tonight! Multiple promotions on the same day? Use GIF file formats to animate your ad and maximize the information you can communicate.

Restaurants: Do you have daily specials? Instead of running a generic “Daily Specials” ad 24/7, instead be specific!  If you have a Fried Chicken Dinner on Thursdays, then run your Fried Chicken creative on Thursdays…and do this for each daily special you offer!

Retail Stores: Are you having a sale or promotion?  Schedule your ad to announce the upcoming sale, and schedule it to run for the duration of the offer so customers are aware!  You can use GIF format creatives to spotlight different products or specials in a single ad impression to maximize your message opportunity!